The amount of time that will pass between the Super Bowl pregame show and the moment when commissioner Roger Goodell finally hands over the Vince Lombardi Trophy is approximately 10 hours. That’s a lot of time to do without a beer.
U.S. Bank Stadium management knows that, and it’s taking full advantage. It will cost you at least $11 and as much as $17 for a beer inside the venue hosting Super Bowl 52:
Beer at the Super Bowl goes for $11 to $17 pic.twitter.com/nmDBrWaTc9
— ryan (@justRVB) February 4, 2018
That’s $11 for the cheapest beer and $17 for a “specialty draft.” There is also a domestic can for $13 and specialty can for $15.
That’s a lot of money for a 16-ounce pour of Grain Belt, but at least it’s a local beer you’re not going to get at any other NFL stadium. Of course, if you go to a local Total Wine store in Minnetonka, Minn., it will only cost you $11.99 for a 12 pack of 16-oz. cans of the Minneapolis-based beer. You can get a pint of Nordeast, a darker — and tastier — variant of the beer on tap at downtown bars for anywhere from $3-5.
Bud Light, source of the incessant “dilly dilly” chants you’ve heard throughout the NFL playoffs, is a different story. It’s an ubiquitous presence in stadiums and bars across the country — a reliable standby that doesn’t offer much in terms of elaborate flavor but is refreshing enough to order a pitcher.
And for more than the price of a pitcher at happy hour, you can have your own 16-ounce can of what Anheuser-Busch has generously described as “beer” since 1982.
At Brothers Bar & Grill in Minneapolis, a chain that’s a staple across Big Ten towns throughout the Midwest, Bud Light pitchers will run you $5 on Monday nights. At Gary’s Liquors in Chestnut Hill, Mass. — near Boston College — a 12 pack of tall boy aluminum cans, the same kind with which vendors are walking up and down the U.S. Bank Stadium steps, will run you $14.99. A 30-pack of regular cans costs $21.99. In Philadelphia, the Pennypack Beer Distributor will sell you 24 12-oz. bottles for $20.14.
Assuming you’re going to drink a modest four beers over four hours at your Super Bowl party, you’re saving a solid amount in beer money alone by staying home.